In partnership with

Hello 👋

Quick reminder before the evening gets away from you.

Later today, the National Inventor Club is hosting a free, live, all-welcome event focused on something many inventors overlook — until it’s too late:

Protecting your brand.

If you’re building a product, launching a startup, or naming a new invention, this session is designed to give you clarity before you file — or before you make a costly mistake.

Tonight: TRADEMARK ESSENTIALS

Building Your Intellectual Property Assets

National Inventor Club Live Event
All welcome · Free to attend

📅 Wednesday, February 18
🕗 8:00 PM ET / 5:00 PM PT
📍 Live Online

👉 Event details & access:
https://app.inventorsmart.com/events/165

🎥 Watch live on YouTube:
https://www.youtube.com/watch?v=oxqLw65ugT8

📺 Also streaming on LinkedIn, Facebook, and the Inventor Smart App.

Add to Calendar

Why This Session Matters

Brian Fried (The Inventor Coach) is joined by Jason Lott, Managing Attorney for Trademarks at the United States Patent and Trademark Office (USPTO), for a focused, practical conversation on what trademarks really protect — and how they create long-term business value.

This session is for you if you are:

• Naming a new product or company
• Preparing to launch
• Unsure about the difference between trademarks, copyrights, and patents
• Wondering when (or if) you should file

What We’ll Cover

• What trademarks actually protect — names, logos, slogans, product shapes, and more
• When to file — why timing matters
• The registration process — simplified
• Common mistakes inventors make
• How trademarks become real business assets

Jason brings over two decades of USPTO experience reviewing applications.

This is not legal jargon.
This is clarity.

After the Event: Live Networking (9:15 PM ET)

Don’t log off after the livestream.

Immediately following the event, join our After-Meeting Networking Session.

📅 Tonight — February 18
🕘 9:15 PM ET
📍 Zoom

🔗 Join here:
https://us06web.zoom.us/j/89308735049

Connect with fellow inventors, reflect on the insights from the session, ask follow-up questions, and expand your network within the inventor community.

This is where conversations turn into connections.

A Quick Perspective from Brian Fried

A Quick Perspective from Brian

Protection should never be an afterthought.

Many inventors focus heavily on patents — but overlook the brand identity that often carries long-term value.

Waiting to protect your name or logo can cost far more than filing early and filing correctly.

Tonight is about understanding your options — before decisions get expensive.

We hope you’ll join us live tonight — and stay for networking afterward.

Strong ideas deserve strong protection.

—
Team Inventor Smart
In partnership with the National Inventor Club